Saeco

Is the smell of coffee what wakes you up in the morning, or is it a loud and annoying alarm?  Is it the perky beep of the coffee machine telling you it’s got a cup waiting, ready, and hot, or is it that incessant barking of the next door neighbor’s dog?  Maybe your partner always tends to flop over and flings an arm across you.  Whatever the case, if you love coffee and yet you don’t get to have it when you want, how you want, it’s time to start.  There are plenty of ways for you to get a cup of steaming coffee or creamy espresso; you just need to take a little time to look.  These days, espresso and coffee machines look like something out of a movie or a billionaire’s kitchen, but you don’t have to be a fictional character or a CEO earning millions ever year just to enjoy a single cup of luxuriant coffee.  Companies that develop products, such as Saeco espresso machines, and other items like grinders and coffee makers, all aim for eye-popping design even while providing affordable prices.  Stunning good looks, compact design, and all of it will replace your daily routine of drinking sub-par coffee and spending a handful of dollars that quickly adds up over the years like a bad habit.

It’s time to take your love of coffee into your own hands.  It’s time to wake up and smell the espresso.

Saeco History

Though fine coffee only takes about a minute to produce today, it often takes decades to actually develop a good cup.  No, you’re not waiting for it to brew that whole time, but rather, for a company with skill and insight to find the perfect coffee blends and to create the perfect espresso machines in order to bring that perfect cup directly to your kitchen.  Without innovators like these to create items like the  Saeco espresso machine, we would never be where we are today in terms of the coffee culture.

That’s how you can be sure the Saeco company knows what it’s talking about.  Founded in 1981 by Sergio Zappella and Arthur Schmed in Italy, the company immediately started selling Saeco espresso machines to slip right into the already booming marketplace.  Their decision was a smart one and they made it into the golden age of espresso drinking and enjoying.  The business quickly prospered and within just a few years (1985), the team developed the first completely automatic coffee maker specifically made for the domestic market.  The coffee maker was a hit and sales skyrocketed, putting the company on the map and helping to solidify their future.  For another decade, they would sit back with one eye on technological advances that might be useful and another eye on the market.  Their aim was to allow a good product to remain popular without constantly tweaking it when consumers were perfectly happy with it.  They came out with new models when necessary, not because they wanted more money from consumers.

The company continued to grow, expanding whenever necessary in order to fill the needs of the buyers.  Over time they began to place company offices in other countries as their products found their way into the global market.  The name was gaining notice and momentum and over the years developed into a group that had earned an international presence that could not be denied.  In 1999 their company had grown so large, they began doing more research and eventually acquired the notable Gaggia brand.  Fully understanding that Gaggia could easily stand on its own two feet (having been founded in 1947), they allowed their new acquisition to continue as it had done in the many years before.  The two work together as one unit, trading off details and designs, but still remain very individualized.

The company, now fully solidified as a leader in the coffee product world, continues on today, creating various products that include the Saeco espresso machine and other coffee makers to meet the demand from the world.  Throughout the years they have established offices all over the globe, from their homeland of Italy to the high mountains of Switzerland, across the Atlantic the Northern America (both the United States and Canada) to the far regions of Japan and Australia.  They have happily nestled down and delivered out their first-rate goods to eager customers within a sales network that spans over 60 countries.  Even during slow economic times, they have continued to grow and remain profitable.  From 2004 to 2008 they performed a large overhaul of their management, bringing in new talent as well as performing organizational restructuring in order to transform the company into the best it could possibly become.

What Saeco is Known For

Saeco espresso machines are compact yet still fantastically functional.  They have combined all their ideas over the years, and after adding the skills of the Gaggia teams to their repertoire, the Saeco espresso machine line has never looked better.  The company has developed a strong passion for developing creative ideas that people will love and utilizing their extraordinary ability to detect market trends, they always seem to be right on top of things.  Depending upon your taste, you can get basic espresso machines or cappuccino machines.  Coffee makers and coffee grinders.  So what do you do after you purchase then and you’re all set to go?  Push a button.  That’s it.  They have taken care of all the rest with the use of modern technology, safety features that shut off the machines and timers that handle every aspect of the espresso or coffee making process.  Touch screens make for sleeker designs and an advanced feel.

A quaint image of espresso making, Saeco often gives you two cups at once with one machine, making it the very picture of enjoying a cup of espresso with someone on a sunny day, relaxing outside and making idle chitchat.  Or perhaps with that second cup, now you and your partner can wake up to the charming scent of coffee in the morning, without any rude awakenings.